Our Values

One of the many reasons we are the UK’s premier hire company is our focus on our people as they ultimately make the difference in our service to our customers. Our corporate values are Passion, Pace & Performance – all key to delivering world class service. They are ingrained across the business, from recruitment of colleagues to the servicing and delivery of our products.


Passion – We put our heart, mind, body and soul into ensuring our customers get world class service, we protect our environment, we have fun working together and we stay safe.


Pace – We support our customers to achieve and our agility to be able to respond quickly and positively (without compromising safety or quality) makes all the difference.


Performance – Our commitment to getting it right, first time combined with our innovative approach and outstanding fleet enable us, and therefore our customers, to deliver first class performance.